Massapequa, N.Y.; January 20, 2016Lisa Chalker, President and Founder of Family Affair Distributing has announced that she has become certified as a Woman Business Enterprise.
In business since 2003, Family Affair is a promotional products company that brings highly strategic marketing programs to its vast diversity of clients that includes companies in finance, technology, hospitality, manufacturing and more.
“Promotional products provide companies with a highly effective and cost efficient way to stay visible and branded and “in front” of their clients. No other marketing tactic has the same “staying power,” says Chalker who does most of the work for her clients from presenting new and unique products that can reinforce their brand to providing guidance and direction on artwork and logo placement. We want to take the work off of our client’s shoulders and be a valuable business resource working with them for the “long haul.”
Getting certified as a WBE is a rigorous process however it can be well worth it for the companies that pursue the certification with many corporate and government projects earmarked specifically for WBE companies.
“I’m excited about the opportunities that this will afford Family Affair Distributing and look forward to working with the organizations that use the WBE certification as one of their selection criteria. I know that we will be able to satisfy their requirements.”
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